Our Journey
GraySegments was born from the need to make creative people and culture-shifters look as powerful as they are. What started as one-on-one support for purpose-driven entrepreneurs has evolved into a full-service brand management agency trusted by entertainers, educators, nonprofits, tech founders, and everyone in between.
Over the years, we’ve led branding and rollout strategies for touring comedians, consumer products, national campaigns, and multi-city pop-ups. Whether it’s a podcast launch or a pitch deck that needs to land a $150K deal; we build it from the ground up with strategy, culture, and revenue in mind
Meet Our Founder
Curtisha “Honestly Tish” Thomas is a business development powerhouse known for building brands that speak for themselves. With a deep background in tech, entrepreneurship, entertainment, and wellness; she’s helped generate millions of dollars in sales, secured national visibility for her clients, and coached over 400 business owners through digital transformation.
Known as “The Plug” in her network, she’s the mind behind rollouts for some of your favorite comedians, thought leaders, and viral businesses. Her work sits at the intersection of identity, revenue, and community. She builds what people need, and what audiences respond to.
Our values
Built with Intention. Run on Integrity. Scaled for Impact.
Excellence in Execution
We deliver polished, high-performing results by combining creative precision with strategic discipline.
Integrity in Partnership
Every collaboration is built on honesty, reliability, and mutual accountability that drives long-term success.
Streamlined Systems
We simplify complex processes through automation, structure, and clarity, turning chaos into consistency.
Empowerment Through Knowledge
We teach clients how to sustain what we build, creating independence instead of dependence.
Innovation with Intention
Every solution is designed with purpose, smart, scalable, and aligned with where the brand is going next.
Numbers Don't Lie
3.5M
in revenue generated across client launches, sales, and brand activations
$150K
earned by one client from her website alone no pitching, just digital presence
10+
Years of brand strategy, and business infrastructure development
7
Times Square Appearances
& client features
300+
Websites, Pitch Decks, and Digital Systems developed for visibility, funding, and growth
400+
Brands built, launched, or coached across entertainment, nonprofit, and business sectors
15+
Cities impacted through touring, pop-ups, product rollouts
100%
Word-of-Mouth Growth because the work works